What's happening at BCIEA Inc.


At Breast Cancer Initiative East Africa (BCIEA), we are dedicated to promoting health awareness and preventive care across various sectors. As part of our mission, we are actively bringing cancer awareness and screening programs to workplaces. By collaborating with corporate leaders, HR departments, and local ...


ULINZI Breast Cancer Awareness Month is an annual campaign dedicated to raising awareness about breast cancer, educating the public on symptoms, risk factors, prevention, and the importance of early detection. Join us in supporting advocacy programs, research, treatment, and survivorship initiatives. Together, we ...

Our Founder

Philippa Kibugu-Decuir, a breast cancer survivor and seasoned educator with 30 years of experience, is a passionate advocate in the fight against breast cancer. She firmly believes in the power of knowledge to liberate individuals from ignorance, poverty, and disease. With a lifelong commitment to learning, she recognizes that education is a continuous process that empowers individuals to take charge of their health and well-being. 

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Our Differential

We pride ourselves on several competitive advantages that set us apart from the rest with:

Pioneering Breast Cancer Awareness

As the first and only breast cancer awareness organization in Rwanda, we have established ourselves as trailblazers in raising awareness about this disease. Our unique position allows us to reach underserved communities, educate the public, and drive positive change.

Holistic Approach

Our holistic approach to breast cancer care encompasses support, empowerment, and education, addressing emotional, social, and medical factors. We provide comprehensive programs that uplift individuals affected by breast cancer, helping them thrive with resilience and hope.

Collaborative Partnerships

We believe in the power of collaboration. By forging strategic partnerships with patients, healthcare providers, research institutions, NGOs, businesses, and government agencies, we leverage collective expertise and resources to maximize our impact and create a network of support for our initiatives.

Scientific Excellence

Our commitment to scientific excellence sets us apart. We actively engage in research projects, stay updated on the latest advancements, and collaborate with renowned experts. By grounding our programs in evidence-based practices, we ensure the highest quality of care and support for those affected by breast cancer.

Community Engagement

We place a strong emphasis on community engagement. Through our awareness events, support groups, and educational workshops, we actively involve the community in our initiatives. By fostering a sense of ownership and participation, we create a sustainable impact and empower individuals to take charge of their health.

Proactive Fundraising

While traditional fundraising methods are essential, we embrace innovation in fundraising. By leveraging digital platforms, organizing virtual campaigns, and exploring new avenues, we stay at the forefront of fundraising techniques, enabling us to reach a wider audience and secure the resources needed to fulfill our mission.

Advocacy and Policy Influence

We actively advocate for improved breast cancer care and policies. Through our advocacy efforts, we strive to influence healthcare systems and policymakers to increase access to screenings and treatments and reduce disparities. By raising our collective voice, we aim to bring about systemic changes that benefit breast cancer patients and survivors.

By combining these competitive advantages, we differentiate ourselves as an organization committed to making a lasting impact in the fight against breast cancer. Our pioneering spirit, holistic approach, collaborative mindset, scientific excellence, community engagement, innovative fundraising, and advocacy efforts collectively contribute to our unique position and ability to effect meaningful change. Contact us to learn more about our mission.

Our Purpose

World Health Organization

WHO Estimates that 70% of all cancer deaths occur in low and middle income countries where resources for prevention, diagnosis and treatment are limited or non existent. Lack of awareness, fear, myths, stigma and misinformation are associated with the prevalence of late stage presentations in USA and East Africa.

Advanced Breast Cancer

Advanced breast cancer is costly, difficult, or sometimes impossible to treat and may result in death. Breast Cancer Initiative East Africa Inc. (BCIEA) was formed to take the lead in the advancement of breast cancer surveillance and improved survival rates targeting the most neglected low-income communities in the USA and East Africa.


  • Good for children
  • Free consultation
  • Female-owned
  • Black-owned
  • Breast cancer awareness
  • Empowerment programs
  • Community engagement
  • Pioneering organization
  • Comprehensive care


Join Us in the Fight Against Breast Cancer

Thank you for your interest in BCIEA, the Champion Breast Cancer Awareness Organization in Rwanda and the USA.

We are dedicated to raising awareness, providing holistic support, and advocating for improved care in the fight against breast cancer. If you have any questions, would like to collaborate, or need assistance, please fill out the form below, and our passionate team will be in touch with you soon. Together, we can create a future where breast cancer is better understood, prevented, and effectively treated.